Everything Is Fine
Between August and November 2001, Ken Lay sent a series of all-company emails assuring 20,000 employees that Enron had never been stronger. The stock went from $36 to $0.26.
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Between August and November 2001, Ken Lay sent a series of all-company emails assuring 20,000 employees that Enron had never been stronger. The stock went from $36 to $0.26.
In August 2001, Ken Lay asked 20,000 employees to tell him the truth. Over 4,000 did. He published their answers, promised to fix everything, and the company collapsed 61 days later.
Enron's stock price fell from its all-time high of $90.75 in August 2000 to $0.26 by November 30, 2001 -- a 99.7% decline over 16 months that destroyed $70 billion in market capitalization, wiped out $2.1 billion in employee pension plans, and eliminated 5,600 jobs.
A 1987 oil trading fraud at Enron's New York subsidiary that exposed the company to over $1 billion in unauthorized positions and established a pattern of tolerating rule-breaking that would persist until Enron's collapse fourteen years later